How We Will Help You Impress Your Clients

Hello reader! Hope you are doing well.

This blog is to inform you of the birth of Orange Outreach – a link-building mastermind 🤯

We have been in the link-building business for over 10 years under a different name. Recently, we decided to rebrand.

Why? Well, why not? It’s 2023, and AI tools are taking over everything. So, why not a makeover?

A look at our homepage

Link-building seems to be the most efficient and effective way to boost a website’s ranking in Google’s SERP, even in 2023.

The first result in Google’s SERP has 3.8 times more backlinks than the other results. This stat alone states the importance of link-building.

The problem with link-building is that it is not easy at all. In fact, over 65% of marketers say that link-building is the hardest SEO challenge for them.

But why do they find it hard? Well, because it is not easy🙃(Hope you laughed).

Actually, there are a lot of reasons why link-building is hard. Here are some common link-building challenges every digital marketer faces:

 
  • Blog outreach
  • Finding relevant blogs (Niche relevant blogs)
  • Writing compelling content
  • Too many low-quality blogs
  • Heavily time-consuming
  • Anchor texts
  • You can buy two Titanics for the price of building quality backlinks
 

But why are we talking about link-building challenges instead of the new site? Because these are the challenges we can solve!

With our rebranding, we have carefully added many new features, packages, and blogs to make link-building easier for digital marketing agencies and solve their problems forever.

How We Will Help You Tackle Your Challenges

🍊 The first challenge is blog outreach. Well, we have a great database already, and we are adding blogs to our database every day, so it is not even a challenge.

A peek at our blog database. Visit our deals page to see our other features 😉

🍊 Niche relevant blogs. Come on! Do you have any actual challenges? We have niche-relevant blogs in our database for all the top industries that use digital marketing.

🍊 Writing compelling content. As a part of our rebranding, we created a partnership with more than 50 writers and recruited 6 proofreaders to create compelling content for our clients.

🍊 Too many low-quality blogs. All the blogs will go through a 13-step quality analysis before being accepted.

🍊 Anchor texts. We will use a mixture of natural anchor texts, branded anchor texts, and exact-match anchor texts. Our writers can place all these types of anchor texts in a natural and compelling way.

🍊 Price. No one can deny that link-building is expensive. But we are confident that we offer the lowest price among the competition.

Our prices and services we offer for the same

So, think we covered all the common challenges. We can offer custom solutions to your custom problems too.

In the above image, you can see the service features we offer. You won’t get these services from most link-building agencies. At least, not at our price.

Our Process

So, what is our magic process to boost your client’s website?

Well, our process doesn’t involve magic, but the results will be magical.

Once you place your order, we will start working on anchor texts and article titles. Yes, we will provide anchor texts and article titles.

You can provide your own anchors too. But why the extra work?

Once the article titles and anchor texts are approved by you, we will start with the next process.

We will give you access to our blog tools and allow you to choose any blogs that you like. We will also give you blog suggestions that we believe will be the best fit for your requirements.

Once you select and approve the blogs, we start publishing. Obviously, we skip the outreach step since we have all the blogs in our database. Our outreach process is a constant one. Meaning we will be outreaching every day.

We do this because we don’t want to consume too much of your time with outreach. Because we cut outreach time, our process is instant.

Voila! Now your client links are on top-notch, niche-relevant blogs.

We are reseller friendly, so you can flex to your client that you placed their links on amazing blogs in no time.

In addition to other services, we also do competitor analysis for your client.

Final Thoughts

Link-building is a great way to boost a website, but it is becoming increasingly difficult to build quality links. Luckily, we are here to help you. We can help you build quality links for your clients at a fraction of our competitor’s price.
Hope you had fun reading about our new site. While we believe we are a great link-building agency, our goal is to be number one. We are confident that we will get there very soon. We welcome you to wander around our website and see all the lovely pages we have created. If you think we can make some changes, contact us by mail or fill out our contact form.

 

11 Awesome Link Building Strategies For 2023 

So, you finally got a website for your business up and running. It’s been a few months, and isn’t performing as expected. In fact, it isn’t performing at all. Odds are, you don’t have any backlinks to your website. Building high-quality links isn’t easy, but it isn’t difficult either. After all, impossible says I’m possible. Here are some link building strategies that come with our Tested, OK seal.

 

Keyword Research 

A good way that others (not just people from your target audience) could find your blog is to add keywords. Note that keywords need to be relevant to the blog, and they shouldn’t feel forced when someone is reading the content. Tools like Semrush, Ahrefs, Google Keyword Planner, and Uberuggest are quite handy to find popular keywords. Another tip is to add keywords to your anchor texts. The more relevant the content is, the higher it appears in the search engine. The higher it appears in the search engine results, the more people from your niche will want to link to it. 

 

Find Your Mentions 

Based on how big or useful your brand is, someone on the internet may be talking about it. The trick here is to find out the places where your brand has been mentioned and ask them to link your website.  That sounds a bit too simple. Chances are, people have forgotten they mentioned your brand, so the response time to these requests may vary. Practice patience while waiting for a response, and don’t be pushy with the follow-ups. 

 

Write To Your Strengths 

Identify your niche and target audience and stick to them. Some research about your target audience could go a long way in identifying what’s currently trending. Writing content relevant to your target audience opens opportunities for relevant links to and from your website. 

 

Create Testimonials 

This is a rather simple strategy to build links. Just write positive testimonials on products and services that you use. You just have to create a list of the products/services you use and reach out to them, 

stating your willingness to post a testimonial. You could also ask the brand to draft a testimonial on your behalf. (Some brands do that) The product/service will post your testimonial on their website along with your name and brand. Some websites post your testimonials and include a “Learn More” button that redirects the visitor to your website. Some brands also share testimonials on their social media handles. 

 

Use The Tools

First things first. You need to know where you currently stand before you start talking about action. Fortunately, there are tools for that. Search Engine Optimization (SEO) tools like Ahrefs and MOZ offer information that’s more than just about your backlinks. You also get to see additional details, like

  • Information on lost or broken backlinks
  • Domains that are linking to your competitor
  • The pages that are linked the most
  • Quality of backlinks pointing to your website
  • How your existing keywords are performing
  • New keyword suggestions

Hopefully, with all this data, you’d get a clear picture of the areas of your website that need attention.

 

You don’t have to be worried about SEO getting outdated. The future of SEO is bright, with Google updating its guidelines regularly to keep up with the ever-changing search trends.

 

Competitor Analysis

There’s no harm in checking out what your competitor is getting right and what you aren’t. Conduct a study on the types of posts your competitor has, their level of engagement, and other metrics to give you a general idea of what you must do. Also, don’t forget to run your competitors’ backlinks through SEO tools like Ahrefs or Semrush to learn more about their strategy.

 

Guest Posting

Guest posting is among the most-used techniques for link building. It goes like this. You create a piece of content that is informative and has links to your website. You then publish this content on a website with high domain authority (DA). The posts can be anything, from simple how-to articles to interviews and explainers.

 

Internal Links

Internal linking is when one of your posts has a link to another post in the same domain. Meaning you are linking your webpages among the different webpages of your website. Is this effective? Of course, it is. Internal links are great at redirecting traffic and page authority to a particular page. Not just that, internal linking also helps Google discover new content and is a great tool to manipulate Google’s crawler.

 

Check for Broken Links

It helps to periodically check the backlinks that are pointing to your website. You may find one or two broken, either because the page was removed or due to other technical reasons. You can use a free Chrome extension called Check My Links to search for broken links.

 

 

Once you’ve found a broken link, the only thing left to do is to contact the page owner and inform them about the broken link. You can ask them to fix the original post or re-add a link to your website.

 

Crowdfunding & Organizing Events

People use crowdfunding when they have an idea but no money. You can use that to your advantage. Find people raising money for projects related to your niche and donate. You’ll be featured on their donors page with all your details, including a link to your website. Based on the donation amount, some projects may even publish details about your brand along with links to your website and social media handles. Another unique way to attract backlinks is to organize events related to your brand/niche. You can either host a sponsored event or sponsor an event in its entirety. Both options give you the opportunity to increase brand awareness.

 

Influencer Marketing

Irrespective of your opinion about influencers, using them as backlinking tools is a good strategy. All you have to do is mention an influencer, someone who discusses products or topics in your niche, in your article. They will be compelled to share the article with their followers even if you don’t contact them. It can be anything, from a simple mention saying that they were featured in an article to sharing the article link on their social media handles. This is a super-easy method to drive up website traffic and increase rankings.

Those were 11 of the easiest link building strategies you can follow with little to no knowledge of SEO. Some of the tools mentioned in the article are free to use as well. There are more link building strategies out there. Some ethical, some not so ethical. Remember that link building is more than just driving people to your website. You should always prioritize providing value to your readers/visitors and establishing trust with them.